
Building brands
to believe in
We’re always up for a new challenge, problem to solve, of future to imagine. Reach out, book a time to meet. Let’s see how we can help.
Contact
Image: Waverly Place, by James Jowers

Building brands
to believe in
We’re always up for a new challenge, problem to solve, of future to imagine. Reach out, book a time to meet. Let’s see how we can help.
Contact
They are the Drifters. Moving between worlds. Living in neither. Building a fictional brand universe where digital identities become an act of artistry.
We worked closely with the Drifters team to design and build a product that enabled users to buy, customise, pose, and create the Drifter characters in infinite ways.
What we did
Multi-dimensional brand world system
End-to-end avatar customiser
Fully customisable poster generator
3D asset art direction
Website design
Marketing content and motion graphics
Contributors
Cyberbrokers — Development
Front Futur — 3D
Josie Bellini — CEO
They are the Drifters. Moving between worlds. Living in neither. Building a fictional brand universe where digital identities become an act of artistry.
We worked closely with the Drifters team to design and build a product that enabled users to buy, customise, pose, and create the Drifter characters in infinite ways.
What we did
Multi-dimensional brand world system
End-to-end avatar customiser
Fully customisable poster generator
3D asset art direction
Website design
Marketing content and motion graphics
Contributors
Cyberbrokers — Development
Front Futur — 3D
Josie Bellini — CEO







Set 200 years in the future, our world has fallen into icy chaos. Anticipating civilisation’s collapse, the Global Corporate States formed The Paradigm Entertainment Group — a “Big Brother” media empire built to maintain order through entertainment. Over time, State and Media became one. The Drifters — our heroes — live in Silos, deep underground.
Their lives are controlled by constant media. Their self-expression limited by the scarcity of a world with little left to give. But for one fleeting moment, they escape — into a new paradigm. Their DNA translated into a unique digital avatar.
Set 200 years in the future, our world has fallen into icy chaos. Anticipating civilisation’s collapse, the Global Corporate States formed The Paradigm Entertainment Group — a “Big Brother” media empire built to maintain order through entertainment. Over time, State and Media became one. The Drifters — our heroes — live in Silos, deep underground.
Their lives are controlled by constant media. Their self-expression limited by the scarcity of a world with little left to give. But for one fleeting moment, they escape — into a new paradigm. Their DNA translated into a unique digital avatar.
Set 200 years in the future, our world has fallen into icy chaos. Anticipating civilisation’s collapse, the Global Corporate States formed The Paradigm Entertainment Group — a “Big Brother” media empire built to maintain order through entertainment. Over time, State and Media became one. The Drifters — our heroes — live in Silos, deep underground.
Their lives are controlled by constant media. Their self-expression limited by the scarcity of a world with little left to give. But for one fleeting moment, they escape — into a new paradigm. Their DNA translated into a unique digital avatar.
















Drifters redefines digital identity as art. It offers users agency, creativity, and community in a time when online spaces can often flatten or commodify expression. It’s a celebration of storytelling, pushing NFT culture beyond novelty — into narrative, belonging, and world-building.
Drifters redefines digital identity as art. It offers users agency, creativity, and community in a time when online spaces can often flatten or commodify expression. It’s a celebration of storytelling, pushing NFT culture beyond novelty — into narrative, belonging, and world-building.
Drifters redefines digital identity as art. It offers users agency, creativity, and community in a time when online spaces can often flatten or commodify expression. It’s a celebration of storytelling, pushing NFT culture beyond novelty — into narrative, belonging, and world-building.




Since launch, the Drifters community has been actively building — crafting characters, stories, posters, and connections. Proving that self expression is not a luxury, but a necessity.
Since launch, the Drifters community has been actively building — crafting characters, stories, posters, and connections. Proving that self expression is not a luxury, but a necessity.
Since launch, the Drifters community has been actively building — crafting characters, stories, posters, and connections. Proving that self expression is not a luxury, but a necessity.





Building brands
to believe in
We’re always up for a new challenge, problem to solve, of future to imagine. Reach out, book a time to meet. Let’s see how we can help.
Contact
Image: Waverly Place, by James Jowers

Building brands
to believe in
We’re always up for a new challenge, problem to solve, of future to imagine. Reach out, book a time to meet. Let’s see how we can help.
Contact